First, and arguably most important, local and in-season produce is more nutrient dense. This means more vitamins and minerals are available in that fruit or vegetable for your body to utilize. The longer produce spends on a truck or in storage before being delivered to you, the greater the loss of vitamins, minerals, and other nutrients1.
Second, if nutrient density isn’t convincing enough, foods that are grown locally and purchased seasonally are less expensive. This is because the farmers need to do less to encourage a bountiful crop and they don’t need to factor in transportation and delivery costs.
Third, fruits and vegetables harvested locally and in-season are fresher and taste significantly better. This is because local produce has a shorter distance to travel, and farmers can pick at the crop’s peak ripeness; which means more delicious and flavorful food. Conversely, foods harvested in other countries must be picked before they are ripe to make the trip overseas, and to your local market, without spoiling.
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